Keystone_Blog_4 Trends that Make or Break Pharmacy
Setup a Flu prevention endcap with hand sanitizers, lysol, immunity products.
Display Idea: “Cold and Flu HQ” featuring Theraflu, lozenges, tissues, teas
Counter displays should include lip balms, hand sanitizers, and purse sized hand lotions
Cross merchandise toothbrushes in cough and cold. Add a sign “Throw away germs and change your toothbrush”
Time to assess your inventory and clean out outdated OTC items. Take a look at your eye and ear care section and look to refresh. Also assess your sun care needs for the summer. Consider new lines if you have product gathering dust on the shelf.
Make your waiting area for vaccinations inviting and informative. Include signage about services and information on products. Include this great one pager on the dangers of mail order pharmacy
Is your Google Business profile up to date to include services such as delivery, curbside pickup, Covid testing center? Check by going to google.com/business/ and click manage now. Also Check out our blog post on google my business
Prep for Feb’s American Heart Month by stocking up on CoQ 10, omega 3, green tea, garlic, low dose aspirin & vitamin D.
Do you have a inclement weather policy? Create a plan that includes communication with staff and patients, and don’t forget social media!