Setup a Flu prevention endcap with hand sanitizers, lysol, immunity products.
Display Idea: “Cold and Flu HQ” featuring Theraflu, lozenges, tissues, teas
Counter displays should include lip balms, hand sanitizers, and purse sized hand lotions
Cross merchandise toothbrushes in cough and cold. Add a sign “Throw away germs and change your toothbrush”
Check your OTC Merchandise-Does everything have an accurate price sticker? Make sure your prices match,
Take a few minutes to change out any burnt out lightbulbs. A well lit store will elevate your customers mood!
2/18 is a bank holiday, make sure you have what you need to do business that day.
Initial order discounts–Price product as if you didn’t receive a discount and keep the difference.
Price all of your OTC products with a 9 rather than a 3, 5, or 7. Savings will add up
Check your invoice terms. Do you get a prompt pay discount? If so take advantage of that 1-2% rebate!
If you discount price for multiples and charge more for single–2/$2.00 or $1.25/each, make sure that your POS is charging the single price correctly.
Change your clearance pricing. Instead of 75% off, make it buy 1 get 2 free! Its a more effective marketing strategy and you will make more money as a result.
Have your pharmacy staff take a “Wear Red Day” photo and post to social media. Include Top 10 heart health tips.
Create a top three heart health vitamins post for social media. Then create a display of these vitamins and include a sign that says “Our Pharmacist Recommends”