Is Your Pharmacy Ready for Small Business Saturday?

Here are some suggestions from NCPA on enhancing your front end for the holidays with product you already have in store.

  • Prep “Makes a Great Stocking Stuffer” signs to place on at least 50 items throughout the store. Be creative — items like toothbrushes, lip balm, mini flashlights, etc. are great choices. If it fits in a stocking, it’s a stocking stuffer. Get those signs up before you close on Wednesday.
  • Gift Wrapping Accessories: Red, green, silver and white bows from your card department, as well as glitter, glue, scotch tape, packaging tape from school supplies, money holder greeting cards, or store gift certificates.
  • Gifts You Can Pre-Wrap: Sell these items as holiday gifts and then, the day after Christmas, unwrap and place back on the shelf with no discount: boxed candy, fragrances, jar candles, jewelry, or individual plush toys (tie a bow on them).
  • DME: Tie a large, red bow on lift chairs and add a sign: “This Christmas, give them the best seat in the house.” Do the same for fashion canes — add a sign: “Give them a splash of color!”